Hi everyone, Jeff Townsend here. I’m the creative director and marketing VP here at Nutra Innovations. We wanted to give a little background information about our brand and give a little insight as to what are plans are for 2019. Nutra Innovations is owned by my good friend Brett Becker, and operates out of Dallas, Texas.
Brett and I met in 4th grade and have been friends ever since. After High School, Brett went on to join the Air Force; where as I went to college to study film before taking on several video related jobs around the Dallas metro-plex. When Brett left the military, we grabbed a beer in our hometown to discuss business opportunities, and the rest is history. We started developing brands and the business shifted more towards private label manufacturing. Accelerated Genetix, a private label sport supplement manufacturing company, was born. What started out as a two-man operation in a 600 square foot garage, has now blossomed into a 20+ man operation in a 30,000 square foot manufacturing facility.
“That’s how products like Burn Xtreme can have such an amazing ingredient profile at a reasonable price; because we manufacture all our products in house.”
We started Nutra in 2016 with Burn Xtreme and 3AD quickly becoming our most popular products. Most supplement brands can’t afford to manufacture their own products in house because of how expensive manufacturing equipment costs; they outsource their production to companies like Accelerated Genetix. Because of this, they have to mark-up their product like crazy to turn a profit. That’s how products like Burn Xtreme can have such an amazing ingredient profile at a reasonable price; because we manufacture all our products in house. A product like Burn Xtreme would normally cost almost double what we offer.
With the re-launch of Nutra-Innovations in 2019, we plan on delivering amazing products at a price consumers can afford. We’ve re-formulated Zues Juice to the new Zues Power; a powerhouse pre-workout with delicious flavors. 3AD, our patented pro-hormone, provides unmatched strength and size gains. And our most popular fat burning product, Burn Xtreme, is just as hard hitting as ever. For more exciting news, coupons, contest and giveaways; follow us at Nutra Innovations on Facebook, Instagram and Youtube!